Here’s an overview of the distribution business:
What is Distribution Business?
Distribution business involves delivering products or goods from manufacturers to end-consumers through various channels.
Types of Distribution Businesses:
- Wholesale Distribution: Selling products in bulk to retailers or other wholesalers.
- Retail Distribution: Selling products directly to end-consumers.
- Logistics and Transportation: Managing transportation, warehousing, and delivery.
- E-commerce Distribution: Online sales and delivery.
Key Activities:
- Sourcing products from manufacturers.
- Warehousing and inventory management.
- Transportation and logistics.
- Order processing and fulfillment.
- Customer service.
Distribution Channels:
- Direct Sales: Manufacturer to consumer.
- Indirect Sales: Manufacturer to distributor to retailer to consumer.
- Multi-Channel Distribution: Combination of direct and indirect sales.
Benefits:
- Increased market reach.
- Improved product availability.
- Enhanced customer satisfaction.
- Reduced logistics costs.
- Competitive advantage.
Challenges:
- Supply chain disruptions.
- Inventory management.
- Transportation costs.
- Changing consumer behavior.
- Competition.
Key Performance Indicators (KPIs):
- Inventory turnover.
- Order fulfillment rate.
- Shipping accuracy.
- Customer satisfaction.
- Return on investment (ROI).
Distribution Business Models:
- Business-to-Business (B2B).
- Business-to-Consumer (B2C).
- Direct-to-Consumer (D2C).
- Subscription-based.
- Dropshipping.
Technology in Distribution:
- Enterprise Resource Planning (ERP).
- Supply Chain Management (SCM).
- Transportation Management Systems (TMS).
- Inventory Management Software.
- E-commerce platforms.
Notable Distribution Companies:
- Amazon.
- Walmart.
- FedEx.
- UPS.
- DHL.
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